Wendy Shay has disclosed that she has lost an advertising deal worth thousands of dollars due to the ban on the advertisement of alcoholic beverages by celebrities.
The ‘Uber Driver’ hitmaker said she did not know such a thing existed until recently.
According to her, it is outrageous for the Food and Drugs Authority (FDA) to take from them even the little they make.
Just as she has been doing in recent times, she took to Twitter to share her frustration and urged Ghana celebrities to wake from their slumber.
“I just lost a deal worth 1000s‘ of dollars with this foreign alcohol company..I didn’t know in GH Celebrities can’t advertise for alcoholic beverages according to FDA . Like Seriously?! Small food we go chop too u wan take 4rm our mouth. Gh celebs wake up !!FDA Lift dat ban!!” she tweeted.
I just lost a deal worth 1000s‘ of dollars with this foreign alcohol company..I didn’t know in GH Celebrities can’t advertise for alcoholic beverages according to FDA
Small food we go chop too u wan take 4rm our mouth
Gh celebs wake up !!FDA Lift dat ban!!
— Queen Shay (@wendyshaygh) January 16, 2020
A few months ago, rapper Edem also made the same concern, asking for the law to be repealed.
The ban on the use of celebrities to advertise for alcoholic beverages adverts on TV and Radio took effect in 2018 where alcohol adverts are only allowed to air after 20:00GMT.
According to the Public Relations Officer (PRO) of the FDA, James Lartey, this move became necessary because the number of alcohol ads aired in the day was too many and not a good thing for minors to get exposed to.
He said, flouting this directive attracts 15 years term in prison and fine of about 7,500 cedis.
The FDA with the help of the police were to apprehend culprits and curb the menace.
By: Hajia Lamy Gates | ghanaweekend.com