As part of activities marking Ghana Month and efforts to reach at least 1% of the population with Ghanaian films, the National Film Authority of Ghana (NFA) has introduced a new initiative dubbed the Ghana Film Experience.
The maiden edition of the initiative was held on Saturday [March 28] evening at Mamobi Mawaako in Accra, drawing hundreds of residents who gathered along the streets from 6:30 pm to enjoy an open-air film screening.

The featured film for the night was ‘My Name is Ramadan,’ directed by Kobby Rana.
The screening created a lively, communal atmosphere as families, youth, and community members came together to celebrate Ghanaian storytelling through film.

The event was attended by key officials of the NFA, including board members such as George Bosompem, Augustine Abbey, and Rebecca Ohene-Asah

Representing the leadership of the NFA were the executive secretary, Kafui Danku-Pitcher, and the deputy chief executive officer, James Gardiner.
Speaking at the event, the executive secretary Kafui Danku-Pitcher stated that “The Ghana Film Experience is about bringing our stories back to the people by taking films directly to communities. We are not only increasing access but also strengthening our cultural identity and supporting the growth of the local film industry.”

From a strategic perspective, she added, “This initiative is part of our commitment to ensure that at least 1% of Ghanaians actively engage with local films. We believe that when our people see their own stories, it deepens appreciation and drives industry growth.”

The Ghana Film Experience is expected to be rolled out in various communities across the country as part of a broader strategy to deepen audience engagement with Ghanaian cinema.
The successful turnout at Mamobi Mawaako signals strong public interest and sets a promising tone for subsequent editions of the initiative.
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