Nigerian music star Davido has been named Youth Campaign Chief for the re-election bid of Osun State Governor Ademola Adeleke, a development he confirmed via his official X (formerly Twitter) account.
The appointment places the award-winning artiste at the centre of youth mobilisation efforts ahead of the upcoming Osun State governorship election, with a mandate expected to focus on engaging young voters and amplifying campaign messaging across digital platforms.
Davido, who is the governor’s nephew, has been a visible supporter of Adeleke’s political ambitions for years, publicly backing him during the 2022 election cycle that resulted in his victory.
His formal role now marks a deeper integration into the campaign’s organisational structure.
Given his extensive reach on social media and strong influence among younger audiences, the move is widely viewed as a strategic attempt to strengthen voter engagement in a demographic that often plays a decisive role in Nigerian elections.
As the election season approaches, the collaboration between political actors and cultural influencers like Davido is expected to remain a key feature of campaign strategy, blending pop culture visibility with traditional political outreach.
I have been appointed by the Governorof OSUN STATE @AAdeleke_01 and flag bearer of the ACCORD PARTY 01 as HEAD YOUTH MOBILIZATION OF CAMPAIGN COUNCIL! We look forward to a smooth campaign and you RE – election your EXCELLENCY! 4+4
— Davido (@davido) April 21, 2026
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