Ghana’s Special Envoy to the Caribbean Region, Kwasi Kyei Darkwah, popularly known as KKD, has called on the government to position the fashion industry as a key driver of tourism, industrial growth and job creation.
Delivering the keynote address at the Black Star Fashion Week Runway Event on Saturday, November 7, KKD said the sector should be recognised as more than a recreational or aesthetic enterprise, stressing its potential to generate economic opportunities and support national development.
He stated that strategic investment in the industry could transform Ghana’s cultural identity into an economic asset while creating employment opportunities across the fashion value chain.
KKD highlighted the economic significance of the global fashion industry, describing it as a $1.84 trillion network spanning design, raw material sourcing, manufacturing, logistics, warehousing, retail and consumption.
He urged government officials and policymakers to pay greater attention to the sector’s contribution to industrialisation, noting that its various components offer opportunities for economic expansion and job creation.
The Black Star Fashion Week Runway Event brought together stakeholders in Ghana’s fashion industry, with emerging designers showcasing their creations.
The event also honoured personalities who have made significant contributions to the development of Ghana’s fashion industry. They included Juliana Miranda Norley, Ricci Osei, Kofi Ansah, Joyce Ababio, Nora Bannerman and Tetteh Adzedu.
Watch the video below:
Ghana’s Special Envoy to the Caribbean Region, Kwasi Kyei Darkwah (KKD), while delivering the keynote address at the Black Star Fashion Week Runway event, called for strategic investment in the fashion industry, urging the country to harness its potential to drive tourism, industrial growth and job creation.
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Watch Runway moments below:
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