Frema Adunyame, Head of Events and Partnerships at Channel One TV and Citi FM, has expressed gratitude to the sponsors of the 2025 Heritage Caravan for their unwavering support in making this year’s edition a success.
Reflecting on the experience, she highlighted the dedication required to ensure each edition remains unique and engaging for participants.
Speaking with Channel One News’ Umaru Sanda Amadu as the Caravan concluded its eight-day journey across 14 regions and returned to the Greater Accra Region on Sunday, March 9, she stated:
“We make sure we don’t repeat the same experience every year, which is why patrons keep coming back. The Heritage Caravan may seem like all fun, but it requires immense dedication and commitment. It has been a fantastic journey.”
Ms. Adunyame also acknowledged the essential role of sponsors in subsidizing costs for participants, making the trip more accessible.
“Even by Day 2, patrons feel like they have already gotten their money’s worth. It is because of the whole thing is being subsidised by our sponsors. We’re super grateful to our sponsors—National Lotteries Authority (NLA), Hollard Insurance, OmniBSIC, Appolonia City, Standard Water, Peeva Beverages, GB Foods, GOIL PLC, Zonda and the Ghana Tourism Authority, our partner,” she added.
She further expressed appreciation to the police for ensuring the safety of participants and acknowledged everyone who contributed to the success of the Caravan.
About the Heritage Caravan
The Heritage Caravan fosters a deeper appreciation of Ghana’s cultural diversity and heritage.
The 2025 edition has been praised for its smooth organization and engaging activities, offering participants an immersive experience of Ghana’s history and traditions.
As a flagship initiative of Channel One TV and Citi FM, the Caravan promotes domestic tourism, encouraging Ghanaians to explore the rich cultural and historical sites within their own country. Each year, it attracts a diverse group of participants eager to experience Ghana’s heritage.
The 2025 Heritage Caravan, held from March 2 to March 9, covered 14 regions, including stops in the Volta, Northern, and Ashanti Regions. Each destination was carefully selected to showcase unique cultural experiences, cuisine, and attractions.
From guided tours and cultural performances to culinary experiences and community engagements, the Caravan offers an all-encompassing journey through Ghana’s heritage.
This year’s event was supported by key sponsors, including the National Lotteries Authority (NLA), Hollard Insurance, OmniBSIC, Appolonia City, Standard Water, Peeva Beverages, Zonda, GB Foods, and GOIL PLC, with the Ghana Tourism Authority as a partner.
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