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GHAMRO to roll out new image branding strategies

Kwame Dadzie by Kwame Dadzie
April 11, 2019
Reading Time: 2 mins read
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The Ghana Music Rights Organisation (GHAMRO) has announced that it will be implementing new ways of improving the image and work systems of the organisation.

In a report read by the Chairman, Rex Omar at a press briefing at the Copyright Office on Thursday, he noted that they were bent on improving on ways of collecting and distributing royalties for music right owners.

“Going forward, our new management department, will in the next few days roll out a complete imag branding of GHAMRO and its collection system in each region of Ghana, This will be accompanied by weekly task force activities,” he said.

According to the organisation, it is working in tandem with Kissimah, a digital data collecting company to help monitor how music is consumed by radio stations.

He therefore enjoined all commercial music users including pubs, restaurants, hairdressing salons and barbering shops, supermarkets, shopping malls, media houses, among others to comply with directives from GHAMRO.

Rex Omar also reiterated the organisation’s resolve to deal with companies that owe them royalties.

He said currently GHAMRO is in court with three mobile telcos: MTN, Vodafone and Airtel Tigo and they are hopeful to win the case against them.

“GHAMRO sued these telecommunication giants for copyright infringement. Since the case is in court, I am hesitant to get into the specific claims against them. But GHAMRO is hopeful to emerge victorious in this legal tussle,” he noted.

The ‘Abiba’ singer also mentioned that in as much as GHAMRO has not achieved its full objectives as planned, the society has taken the turn for the better and has improved in terms of the overall corporate governance, transparency and accountability.

Also present at the programme was Abraham Adjetey, the Chief Executive Officer of the organisation who admonished the media to help in educating the people on the need to pay for work of musicians.

The Ghana Music Right Organisation (GHAMRO) was established under Section 49 of the Copyright Law, Act 690 of 2005 and regulated under Copyright Regulation, L.I. 1962 of 2010 to collect and distribute royalties accruing to authors and owners of copyright and neighbouring rights.

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